Certificate in Personal Branding Strategies
Personal Branding is identifying your assets,
characteristics, strengths, and skills. Understanding Personal Branding will
provide advantages to your personal and professional life.
Branding is a mix of how you present yourself and how others see you. It is
important to be aware of how you are viewed.
With our Personal Branding course you will be able to
share you vision and passions with others confidently. Utilize this
knowledge through Social Media to define and influence how others see you. You
are your brand so protect it. Live it.
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Personal
Development
Paid
Basic
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Module One: Getting Started
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Workshop Objectives
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Information
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Module Two: Defining Yourself (I)
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If You Don’t, They Will
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Brand Mantra
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Be Real
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SWOT Analysis
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Module Two: Review Questions10 xp
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Module Three: Defining Yourself (II)
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Pillars
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Passions
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Define Your Strengths
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The Three Cs
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Module Three: Review Questions10 xp
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Module Four: Controlling and Developing Your Image
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Clear and Defined
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Consistent Image
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It Takes a Commitment
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Live It Every Day
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Module Four: Review Questions10 xp
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Module Five: Personal and Professional Influences
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Corporate and Personal Integration
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They Will Influence Each Other
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Be a Professional
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Build Rapport
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Module Five: Review Questions10 xp
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Module Six: Sharpening Your Brand
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Blogging
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Authenticity Is Key
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Transparency
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Networking
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Module Six: Review Questions10 xp
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Module Seven: Appearance Matters
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First Impressions
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Rise Out of the Crowd
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True Reflection
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Dress for Success
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Module Seven: Review Questions10 xp
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Module Eight: Social Media (I)
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Needs Constant Monitoring
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Security
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Have an Objective
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Promote
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Module Eight: Review Questions10 xp
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Module Nine: Social Media (II)
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Content is King
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It’s a Tool
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Have a Gimmick
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Don’t Ignore Any Mentions
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Module Nine: Review Questions10 xp
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Module Ten: Brand Management During a Crisis
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Caught in a Bad Spot?
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Never Burn a Bridge
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Monitor and Respond
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Module Ten: Review Questions10 xp
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Module Eleven: Branding Personality Traits
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Identify your unique Values
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Be Bold
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Think Outside the Box
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Fail. Learn. Repeat.
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Module Eleven: Review Questions10 xp
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Module Twelve: Wrapping Up
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Words from the Wise
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End of Course Certification
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